Based in South Lake Tahoe, California, Tahoe Heartbeat began with a simple drawing of a heartbeat logo on the left and right of an outline of Lake Tahoe in the summer of 2016. The brand Tahoe Heartbeat was born shortly after posting a picture of the first hat online. There was a huge positive reception from friends online, and the brand was born.
This first photo sparked interest that expanded from friends to the broader online community. The team at Tahoe Heartbeat realized there was a market for hats and began designing right away. It all started by hand drawing the Tahoe Heartbeat logo on the first 200 hats. Since then, the brand has expanded to manufacture more than 500 hat styles and introduce new logos monthly. The company sells state heartbeat designs, sports designs, blanks, custom, and more. More importantly, the company culture focuses on building a community united by shared interests and passions that inspire others to live with passion and follow their dreams.
The company’s team members have received recognition, being a Tahoe Chamber 40 under 40 Finalist. They have also has registered over 50 trademarks and have two patents pending.
The company provides discounted hats to nonprofits and gift hats in support of fundraisers nationwide, offering financial support to organizations such as the Tahoe Fund, Tahoe Prosperity Center, Keep Tahoe Blue, Clean up the Lake, Drink Tahoe Tap, and the Boys & Girls Club of Lake Tahoe, among others. For more information on what Tahoe Heartbeat offers, please visit theheartbeatbrand.com/.